Elevator Speech Contest!
To quote Seth Godin in his blog: “The purpose of an elevator pitch isn’t to close the sale. The goal isn’t even to give a short, accurate, Wikipedia-standard description of you or your project. And the idea of using vacuous, vague words to craft a bland mission statement is dumb. No, the purpose of an elevator pitch is to describe a situation or solution so compelling that the person you’re with wants to hear more even after the elevator ride is over.”
What is your Elevator Speech? What would you say if a stranger asked you, “What is Montessori?” What if it was a parent? A neighbor? An old friend? Email the Montessori organizations and ask them to hold an Elevator Speech contest at their conferences this year! Let’s hear other’s pitches so that we all can improve our messaging and help to advance the Montessori movement.
Open mike. Two minutes. Step up and go for it! School pride is on the line.